At Greenbank High School we offer the ‘OCR Single Award Applied Business Studies’ course, which focuses on investigating and applying theory in relation to real businesses. It is delivered through two units: ‘Business in Action’ and ‘Making Your Mark in Business’.
Unit A241, Business in Action, is assessed by a 90 minute examination at the end of Year 11. This is worth 40% of the final grade and the topics covered include:
- Business activity
- Types of business organisations e.g. Sole Traders, Partnerships, Franchises, Charities, Ltd and PLCs
- Aims, objectives and mission statements
- Employees and employers
- Risk, reward and change
- Business organisation structures and functions e.g. Marketing, Finance, Operations, Human Resources, Admin and ICT
- Ethics and sustainability
- Economic behaviour
- Changing use of ICT
Throughout Year 10 there are regular end of topic tests in order to assess and monitor progress throughout this unit.
Unit A242, Making your Mark in Business, is assessed by a Controlled Assessment project, worth 60%. It covers the following business and personal skills areas:
- Understanding the market
- Customers and competitors
- Marketing mix – product, price, promotion, place
- Costing implications
- Action planning
- Presenting data
- Sourcing and referencing information
In Years 9 and 11 here are 5 lessons delivered over 2 weeks and in Year 10 pupils have 4 lessons; in mixed ability classes and many of these take place in one of the ICT rooms. This enables research into existing businesses in order to explain how they behave, using relevant examples. This application is assessed in both the examination and controlled assessment. A variety of teaching resources and methods are used, including video clips, case studies, pair and group work as well as individual tasks.
The department has strong links with KGV College with lecturers visiting to deliver specialist aspects of the course. We are developing links with local businesses and also enter the nationwide “Coca Cola Real Business Challenge” competition. We also run a very successful trip to Jaguar Land Rover in Halewood. This gives a real insight into how a large organisation operates.
Mr S Bentzen - i/c Business Studies